Ketty Maisonrouge, Robert Chavez, Aldo Moschino, Marc Rey, Pamela Baxter, Jessica Corr, and Maz Zouhairi
The Louis Vuitton Project Team
The Hermès Project Team with Maureen Baltazar, Corrine Feneon, and Robert Chavez
The Cadillac Project Team with Christopher Smith and Ray Warren
The Audemars Piguet Project Team with Natalia Rotman and Hillary Sakowski
Kallie Lichty and Addie Morgan
Andrew Kwon, Marla Sabo, and Yegor Tkachenko
On December 5, 2018, the Luxury Education Foundation (LEF) hosted the annual Students' Final Presentations, featuring the Fall 2018 Case Studies from the Marketing of Luxury Products Master Class at Columbia Business School. For 14 years, LEF has worked with universities like Columbia Business School and Parsons School of Design to create programs for students and alumni that provide real-world experience. Partnering with world-renowned luxury brands, LEF focuses on shaping future business leaders through education programs and mentorships with CEOs and leading executives. This year, students worked with four brands: Cadillac, Louis Vuitton, Hermès, and Audemars Piguet, and presented their insights and recommendations based on a semester-long collaboration with executives from these companies. In addition, LEF announced the recipients of its 2018 Scholarship Awards, who were awarded Toupie cufflinks from LEF's official award purveyor, LALIQUE.