
The Graff Madisoon Avenue Store. BELOW Three of Graff's spectacular designs.
Luxury gets a new home this month when world-renowned jeweler Graff opens its flagship store on Madison Avenue. The stunning space was designed by architect Peter Marino to beautifully showcase Graff’s unique collection of white and colored diamond jewelry.
The experience starts on the street, with a glimpse into the four-story boutique through the 20-foot windows that line Madison Avenue. Inside, a double-height ceiling adds to the luxurious residential feeling, complemented further by custom silk curtains and carpets, tables designed by Andre Dubreuil, and a timber staircase with a custom bronze balustrade.
The only thing more impressive than the store is its unparalleled collection of jewels. Notable pieces include the dazzling Lesotho Promise necklace featuring 26 flawless stones, all carved from a single 603-carat rough diamond. The Flame diamond necklace is equally eye-catching, with the 100-carat pear-shaped namesake stone as its pendant. It’s enough to take your breath away.
Graff, 710 Madison Avenue, no phone available at press time.






